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Celebrating equality with rainbow roses for your Valentine

Celebrating equality on the first Valentine’s Day since Ireland historically became the first country in the world to legalise same-sex marriage by a popular vote, Tesco has introduced a limited edition rainbow rose for Valentine’s day from tomorrow, Friday, 12th February. The eye-catching rainbow rose will cost €2.50. The delicate rose petals are coloured by splitting the stem and dipping each part in different coloured water, the colours are then drawn up the stem into the petals to form a vibrant multi-coloured rose.

Shoppers can choose from a great range of flowers, chocolates, wine and dine-in offers at Tesco for Valentine’s day.  Traditional red roses start from €2 for a single red rose with a dozen Valentine’s roses available from €4 and a sweetheart, heart-shaped bouquet for €15. Back by popular demand, Tesco will also be stocking bouquets of a dozen Tesco finest* white luxury avalanche roses for €25 and to add some variety to traditional red roses, the Tesco finest* rose and orchid and rose and lily bouquets are each €25.

Gifting roses is a time honoured tradition for Valentine’s day but the colours of the arrangements can convey different messages. While nothing says ‘I love you’ like traditional red roses, white roses mean ‘I am the one for you’ symbolising true love and purity.  A combination of red and white symbolises ‘we are a great match’ while pink is perfect for a thank you to a friend symbolising appreciation.

To accompany the flowers, Tesco has a wide range of chocolates and bubbles to toast the occasion. The Valentine’s day floral range will be in stores from Friday, 12th February with the full range available on Saturday, 13th February. 

ENDS

For further information please contact: Amanda Farrell, Consumer PR Manager, Tesco Ireland