Tesco Communi-Tea party returns to stores nationwide on Saturday 16th June with over 11,000 local causes benefiting from €3 million donated
- Ireland’s love of tea remains strong, with over 1.2 million kgs of tea sold last year in Tesco
- 89% of Irish households buy tea on a regular basis and we’re most likely to buy it on Friday or Saturday for that weekend cuppa
- Dubliners are the biggest tea drinkers
XX June 2018: Tesco Communi-Tea parties will take place again this month across its 151 stores nationwide on Saturday 16th June from 12pm-4pm. The popular community event returns as donations by the Tesco Community Fund to over 11,000 local causes all around Ireland reach €3million.
Tea is a mainstay of Irish community and family life, with a hot drop never far away in good times and bad, and this love affair remains strong. On average, Irish people drink 4 cups of tea per day, with almost nine in ten (89%) households buying tea on a regular basis - 13 times on average across the year when doing their grocery shopping. We’re most likely to buy tea on Friday and Saturday to enjoy a cuppa over the weekend.
We remain a traditional bunch though. While fruit, green and herbal teas are growing in popularity, they still only account for 20% of tea sales. Globally, Turkey is the only country to beat Ireland in the amount of tea consumed in the home.
Since 2014, Tesco customers across its 151 stores nationwide have been able to donate to their favourite local cause or community project using their blue tokens after check-out. By allowing locals to nominate the special causes close to their heart in the community, the donations make a huge difference for those who really need it.
The Communi-Tea parties are a great opportunity for all those that have benefited from the Community Fund; including schools, sports clubs, animal shelters, local charities and many more, to call into their local store and enjoy a cup of tea with friends and neighbours. Customers and those who would like to find out more about the Tesco Community Fund and how they can get involved are also encouraged to call in and learn more from local community groups, charities and Tesco staff.
Christine Heffernan, Director of Corporate Affairs, Tesco Ireland said: “It’s thanks to customers nationwide voting with their blue tokens every time they shop that our stores have been able to support over 11,000 local causes, donating a total of over €3million to date. Irish people have long been known for their strong commitment to charitable and community causes, and this characteristic has helped to make our Community Fund so successful. With the top 3 causes being schools, health initiatives and community development activities, we’re looking forward to welcoming customers to our Communi-Tea parties on Saturday 16th June to acknowledge the huge difference they are making. The Community Fund is driven by local people for local people, because communities themselves know best where such help is needed”.
The Tesco Communi-Tea party will take place in Tesco stores nationwide on 16th June 2018 between 12pm and 4pm.
Top 10 causes supported nationally by the Tesco Community Fund (by €)
Irish Society For Autism
St Vincent De Paul
My Canine Companion
Order Of Malta
The Irish Blue Cross
Irish Lung Foundation
Irish Guide Dogs For The Blind